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Strategic Analysis
This call aims to significantly boost the trans-national distribution and competitive position of non-national European films by establishing a performance-based automatic support fund. A winning proposal must clearly articulate a robust mechanism for generating and reinvesting funds into co-production, acquisition, and comprehensive promotion across both theatrical and online channels. The strategy should demonstrate a clear pathway to strengthening the links between the production and distribution sectors, ultimately enhancing the visibility and market share of European cinema.
The generation of a potential fund which will be attributed according to the performance of the company on the European market.
Reinvestment in the co-production of eligible non-national European films.
Reinvestment in the acquisition of distribution rights, for example by means of minimum guarantees, of eligible non-national European films.
Reinvestment in promotion, marketing and advertising on the market of eligible non-national European films both for theatrical and online releases.
Improvement in the trans-national distribution of recent non-national European films.
Increase in the investment in the production, acquisition, promotion, theatrical and online distribution of non-national European films.
Develop links between the production and distribution sector thus improving the competitive position of non-national European films.
No expected impacts identified for this destination.
CREA Regulation 2021/818
highThis regulation establishes the Creative Europe Programme (2021-2027), the EU's framework programme for support to the cultural and audiovisual sectors. It aims to safeguard, develop, and promote European cultural and linguistic diversity and heritage, and to increase the competitiveness and economic potential of the cultural and creative sectors, in particular the audiovisual sector.
Evaluators will look for proposals that clearly align with the objectives of the Creative Europe Programme, demonstrating how they contribute to strengthening the European audiovisual sector, fostering cross-border cooperation, promoting European works, and addressing challenges such as digitalization and audience development. Specific attention will be paid to the proposal's impact on the distribution, promotion, and accessibility of European films.
EU Financial Regulation 2024/2509
lowThis regulation governs the financial management of EU funds, ensuring transparency, accountability, and efficient use of resources. It is relevant for proposals involving large-scale piloting and validation of AI systems in healthcare.
Evaluators will look for clear financial planning, cost-efficiency analysis, and compliance with EU financial rules, particularly in demonstrating the economic viability and sustainability of the proposed AI solutions.
No specific eligibility rules extracted from this call.
1. Admissibility conditions — Proposal page limit and layout described in the call document . Proposal page limits and layout: described in Part B of the Application Form available in the Submission System.
2. Eligible Countries — described in the call document .
3. Other Eligibility Conditions — described in the call document .
4. Financial and operational capacity and exclusion — described in the call document . 5a. Evaluation and award: Submission and evaluation processes described in the call document . 5b. Evaluation and award: Award criteria, scoring and thresholds Evaluation criteria, scoring, threshold and process are described in the call document .
5c. Evaluation and award: Indicative timeline for evaluation and grant agreement — described in the call document . Publication of the call: 4 December 2025. Deadline for submitting applications: 23 April 2026 17:00 (Brussels time). Evaluation period: May - September 2026. Information to applicants: October 2026. Signature of grant agreement: January 2027.
6. Legal and financial set-up of the grants — described in the call document . Call document and annexes: Call document Application form templates Standard application form (CREA MEDIA) — the application form specific to this call is available in the Submission System Certified admissions (CREA MEDIA FILMDIST) Information on independence and ownership control (CREA MEDIA) Other mandatory annex to be attached to the proposal: PDF with information about film(s)/work(s) generated from the Creative Europe MEDIA Database Model Grant Agreements (MGA) CREA MGA
CREA Annual Work Programmes CREA Regulation 2021/818 EU Financial Regulation 2024/2509 Rules for Legal Entity Validation, LEAR Appointment and Financial Capacity Assessment EU Grants AGA — Annotated Model Grant Agreement Funding & Tenders Portal Online Manual Funding & Tenders Portal Terms and Conditions Funding & Tenders Portal Privacy Statement
Evaluators will primarily focus on the operational feasibility and financial sustainability of the proposed automatic support mechanism. They will scrutinize the methodology for fund generation based on market performance and the strategic allocation of reinvestments across co-production, acquisition, and multi-platform promotion. Strong emphasis will be placed on the project's ability to foster genuine collaboration between European film producers and distributors, demonstrating a clear, measurable impact on the trans-national circulation and competitive standing of non-national European films.
Everything the call asks for, seen from the call's point of view. Each line shows what answers it, and which partner carries it.
This matrix lists everything the call asks for: outcomes, impacts, scope, the requirements buried in the call text, and policy alignment. Sign up free and GrantForge tracks each line against the concept you build.
| Requirement | Covered by | Carried | Status |
|---|---|---|---|
| Scope activities | |||
| SC1The generation of a potential fund which will be attributed according to the performance of the company on the European market. | · | · | Sign up to track |
| SC2Reinvestment in the co-production of eligible non-national European films. | · | · | Sign up to track |
| SC3Reinvestment in the acquisition of distribution rights, for example by means of minimum guarantees, of eligible non-national European films. | · | · | Sign up to track |
| SC4Reinvestment in promotion, marketing and advertising on the market of eligible non-national European films both for theatrical and online releases. | · | · | Sign up to track |
| Expected outcomes | |||
| EO1Improvement in the trans-national distribution of recent non-national European films. | · | · | Sign up to track |
| EO2Increase in the investment in the production, acquisition, promotion, theatrical and online distribution of non-national European films. | · | · | Sign up to track |
| EO3Develop links between the production and distribution sector thus improving the competitive position of non-national European films. | · | · | Sign up to track |
| Other requirements | |||
| No other requirements in this call. | |||
| Expected impacts | |||
| No expected impacts in this call. | |||
| Underlying policies | |||
| POL1crea regulation 2021/818This regulation establishes the Creative Europe Programme (2021-2027), the EU's framework programme for support to the cultural and audiovisual sectors. It aims to safeguard, develop, and promote European cultural and linguistic diversity and heritage, and to increase the competitiveness and economic potential of the cultural and creative sectors, in particular the audiovisual sector. | · | · | Sign up to track |
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